Solution
As market and portfolio expert Energy Brainpool successfully supports players in the energy industry in development, implementation and optimisation of successful business models e. g. through:
The energy transition (Energiewende) turns the traditional business model of energy suppliers upside down. In the decentralised energy market new, small players gain greater influence. Additionally new regulations increase the competitive pressure among energy suppliers.
Establish new business models early in the value-added chain
New business and sales models provide a sustainable option for energy suppliers to counter impending sales losses with changing market structures, for example via:
- the strengthening of customer relationships,
- power plant sales and power plant rental,
- full supply incl. local production,
- usage of joint strenghts as well as regional, comprehensive networks and cooperations,
- portfolio extension to battery storages and flexibilities,
- usage of new marketing models for renewable energies.
Decisive success factors are models secured against changes of regulations.
Using the USP as a regional supplier
Therefore energy suppliers can refer to their regionality as an advantage. Joint cooperations of regional players strengthen the local economy and function as customer retention. In addition an expansion of the own portfolio supports the acquisition of new clients.
- consulting and workshops to develop new business models as well as integrate renewable energies
- regular open events on the latest trends and challenges for players of the energy industry, like the Round Table Talk Services of General Interest Redefined
- open and in-house seminars on EEG 2017, storages and marketing renewable energies
In the workshop Business Models in the Energy Industry innovative business models for energy suppliers are explained and their prospects of success discussed, new sales concepts for long-term customer retention outlined and specific recommendations for action are given.
The contents of the workshop are individually tailored to the customer's needs and comply with the specific market and competition situation. The workshop agenda and performance can individually be adjusted and extended with additional trainings e. g. the workshop Check-Up Procurement Strategy.
Your contact
Tobias Kurth
General Manager
Tel.: +49 (0)30 76 76 54 - 10
E-Mail
Contact us for individual consulting services.
